{"id":1287,"date":"2022-10-26T16:55:49","date_gmt":"2022-10-26T16:55:49","guid":{"rendered":"https:\/\/vuottroi.vn\/blog\/?p=1287"},"modified":"2022-10-26T16:57:05","modified_gmt":"2022-10-26T16:57:05","slug":"huong-dan-chay-quang-cao-tiktok-co-vi-du","status":"publish","type":"post","link":"https:\/\/vuottroi.vn\/blog\/huong-dan-chay-quang-cao-tiktok-co-vi-du\/","title":{"rendered":"Ch\u1ea1y qu\u1ea3ng c\u00e1o TikTok: C\u00e1ch ho\u1ea1t \u0111\u1ed9ng, Chi ph\u00ed v\u00e0 Quy tr\u00ecnh xem x\u00e9t"},"content":{"rendered":"<p>Ch\u1ec9 trong m\u1ed9t v\u00e0i n\u0103m, TikTok \u0111\u00e3 ch\u1ee9ng ki\u1ebfn \u200b\u200bs\u1ef1 t\u0103ng tr\u01b0\u1edfng l\u1edbn v\u1ec1 m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn v\u00e0 s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng. \u0110\u1ebfn th\u00e1ng 4 n\u0103m 2022, Tiktok \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c 1 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng xuy\u00ean tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/p>\n<p>\u0110\u00f3 l\u00e0 l\u00fd do b\u1ea1n n\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o <strong>ch\u1ea1y qu\u1ea3ng c\u00e1o TikTok<\/strong> \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n c\u0169ng nh\u01b0 t\u00e1c \u0111\u1ed9ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u1edbi ng\u01b0\u1eddi d\u00f9ng Tiktok. V\u1edbi s\u1ef1 ph\u1ed5 bi\u1ebfn r\u1ed9ng r\u00e3i c\u1ee7a \u1ee9ng d\u1ee5ng, qu\u1ea3ng c\u00e1o TikTok c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t b\u1ed5 sung tuy\u1ec7t v\u1eddi cho chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n.<\/p>\n<p>Nh\u01b0ng qu\u1ea3ng c\u00e1o TikTok kh\u00f4ng gi\u1ed1ng nh\u01b0 <a href=\"https:\/\/www.vuottroi.vn\/dich-vu\/quang-cao-tu-khoa-google-adwords.html\" target=\"_blank\" rel=\"noopener\">qu\u1ea3ng c\u00e1o t\u1eeb kh\u00f3a Google<\/a> hay qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh x\u00e3 h\u1ed9i kh\u00e1c. B\u00e0i \u0111\u0103ng n\u00e0y cung c\u1ea5p cho b\u1ea1n t\u1ed5ng quan chi ti\u1ebft v\u1ec1 c\u00e1ch qu\u1ea3ng c\u00e1o tr\u00ean TikTok v\u00e0 lo\u1ea1i qu\u1ea3ng c\u00e1o b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng.<\/p>\n<h3 id=\"tiktok-for-business-la-gi\">TikTok For Business l\u00e0 g\u00ec?<\/h3>\n<p>TikTok For Business l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 t\u1ea5t c\u1ea3 trong m\u1ed9t \u0111\u1ec3 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb qu\u1ea3ng c\u00e1o tr\u00ean TikTok. Thay v\u00ec \u0111\u01b0a ra chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a ri\u00eang h\u1ecd, n\u1ec1n t\u1ea3ng n\u00e0y gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb th\u00f4ng qua to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh t\u1ea1o qu\u1ea3ng c\u00e1o, \u0111\u1eb7t ng\u00e2n s\u00e1ch, ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u chi\u1ebfn d\u1ecbch.<\/p>\n<h3 id=\"cac-loai-hinh-chay-quang-cao-tiktok\">C\u00e1c lo\u1ea1i h\u00ecnh ch\u1ea1y qu\u1ea3ng c\u00e1o TikTok<\/h3>\n<ul>\n<li>Qu\u1ea3ng c\u00e1o TopView<\/li>\n<li>Qu\u1ea3ng c\u00e1o trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u<\/li>\n<li>Hashtags \u0111\u01b0\u1ee3c g\u1eafn th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<li>Ti\u1ebfp qu\u1ea3n th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<li>Hi\u1ec7u \u1ee9ng th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<\/ul>\n<p>H\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb duy nh\u1ea5t cho c\u00e1c doanh nghi\u1ec7p s\u1eed d\u1ee5ng tr\u00ean TikTok l\u00e0 qu\u1ea3ng c\u00e1o video.\u00a0N\u1ec1n t\u1ea3ng TikTok For Business Ads Manager gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb t\u1ea1o c\u00e1c qu\u1ea3ng c\u00e1o n\u00e0y v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn t\u1eeb n\u0103m \u0111\u1ecbnh d\u1ea1ng kh\u00e1c nhau.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Qu\u1ea3ng c\u00e1o TopView<\/strong><\/span><\/p>\n<p>Qu\u1ea3ng c\u00e1o TopView xu\u1ea5t hi\u1ec7n m\u1ed7i ng\u00e0y m\u1ed9t l\u1ea7n ngay sau khi ng\u01b0\u1eddi d\u00f9ng m\u1edf \u1ee9ng d\u1ee5ng c\u1ee7a h\u1ecd l\u1ea7n \u0111\u1ea7u ti\u00ean.\u00a0\u0110\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 qu\u1ea3ng c\u00e1o TopView c\u1ee7a\u00a0M&amp;M\u00a0qu\u1ea3ng c\u00e1o tr\u1ea3i nghi\u1ec7m Halloween \u1ea3o.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-1291 size-full\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/vi-du-ve-quang-cao-tiktok-topview.gif\" alt=\"C\u00e1c lo\u1ea1i ch\u1ea1y qu\u1ea3ng c\u00e1o TikTok\" width=\"232\" height=\"414\" \/><\/p>\n<p>Qu\u1ea3ng c\u00e1o TopView c\u00f3 th\u1ec3 d\u00e0i t\u1ed1i \u0111a 60 gi\u00e2y, l\u00e0 qu\u1ea3ng c\u00e1o ho\u00e0n h\u1ea3o cho c\u00e1c doanh nghi\u1ec7p mu\u1ed1n qu\u1ea3ng c\u00e1o c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ea7n th\u1eddi gian ch\u00fa \u00fd l\u00e2u h\u01a1n, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111o\u1ea1n gi\u1edbi thi\u1ec7u phim ho\u1eb7c truy\u1ec1n h\u00ecnh.\u00a0Th\u1eddi gian ch\u1ea1y c\u00e0ng l\u00e2u c\u00e0ng hi\u1ec7u qu\u1ea3 v\u00ec\u00a071%\u00a0ng\u01b0\u1eddi d\u00f9ng cho bi\u1ebft qu\u1ea3ng c\u00e1o TopView thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a h\u1ecd.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Qu\u1ea3ng c\u00e1o trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u<\/strong><\/span><\/p>\n<p>Qu\u1ea3ng c\u00e1o trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi d\u1ea1ng video th\u1ee9 t\u01b0 m\u00e0 ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y khi h\u1ecd cu\u1ed9n qua ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u \u201cD\u00e0nh cho b\u1ea1n\u201d, \u0111\u00e2y l\u00e0 n\u01a1i h\u1ecd \u0111\u1ebfn khi m\u1edf \u1ee9ng d\u1ee5ng.\u00a0Ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u For You c\u00f3 c\u00e1c video m\u00e0 thu\u1eadt to\u00e1n cho r\u1eb1ng ng\u01b0\u1eddi d\u00f9ng quan t\u00e2m d\u1ef1a tr\u00ean ho\u1ea1t \u0111\u1ed9ng \u1ee9ng d\u1ee5ng c\u1ee7a h\u1ecd.\u00a0M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Neuro-Insight cho th\u1ea5y qu\u1ea3ng c\u00e1o TikTok In-Feed \u0111\u1ea1t \u0111\u01b0\u1ee3c\u00a0<a href=\"https:\/\/www.tiktok.com\/business\/en-US\/blog\/tiktok-drives-greater-audience-engagement\" target=\"_blank\" rel=\"nofollow noopener\">t\u1ec9 l\u1ec7 ghi nh\u1edb cao h\u01a1n 23%<\/a>\u00a0so v\u1edbi qu\u1ea3ng c\u00e1o tr\u00ean TV.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 qu\u1ea3ng c\u00e1o trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c t\u1ea1o b\u1edfi d\u1ecbch v\u1ee5 giao \u0111\u1ed3 \u0103n\u00a0GrubHub.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1294\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/vi-du-2-ve-quang-cao-tiktok.png\" alt=\"vi du 2 ve quang cao tiktok\" width=\"666\" height=\"500\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/vi-du-2-ve-quang-cao-tiktok.png 1024w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/vi-du-2-ve-quang-cao-tiktok-300x225.png 300w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/vi-du-2-ve-quang-cao-tiktok-768x576.png 768w\" sizes=\"(max-width: 666px) 100vw, 666px\" \/><\/p>\n<p>Qu\u1ea3ng c\u00e1o trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u c\u00f3 th\u1ec3 l\u00e0m n\u1ed5i b\u1eadt CTA, khi\u1ebfn ch\u00fang \u0111\u1eb7c bi\u1ec7t h\u1eefu \u00edch cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb mu\u1ed1n s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0 chuy\u1ec3n \u0111\u1ed5i.\u00a0Acorns, m\u1ed9t doanh nghi\u1ec7p t\u00e0i ch\u00ednh, \u0111\u00e3 s\u1eed d\u1ee5ng t\u00ednh n\u0103ng CTA trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u \u0111\u1ec3 nh\u1eafc ng\u01b0\u1eddi xem t\u1ea3i xu\u1ed1ng \u1ee9ng d\u1ee5ng c\u1ee7a h\u1ecd.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1295\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/VD-3-quang-cao-tiktok.png\" alt=\"VD 3- quang cao tiktok\" width=\"666\" height=\"500\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/VD-3-quang-cao-tiktok.png 1024w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/VD-3-quang-cao-tiktok-300x225.png 300w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/VD-3-quang-cao-tiktok-768x576.png 768w\" sizes=\"(max-width: 666px) 100vw, 666px\" \/><\/p>\n<p>Ngo\u00e0i ra, m\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u d\u00f9ng KOL \u0111\u1ec3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd. Nh\u01b0 v\u00ed d\u1ee5 d\u01b0\u1edbi \u0111\u00e2y, ng\u01b0\u1eddi theo d\u00f5i c\u1ee7a di\u1ec5n vi\u00ean <a class=\"tiktok-e2j6y6-StyledLink evv7pft3\" href=\"https:\/\/www.tiktok.com\/@samngofficial\" rel=\"nofollow noopener\" target=\"_blank\"><span class=\"tiktok-1r8gltq-SpanUniqueId evv7pft1\" data-e2e=\"browse-username\">Samngofficial<\/span><\/a>, s\u1ebd nh\u00ecn th\u1ea5y v\u00e0 b\u1ecb t\u00e1c \u0111\u1ed9ng b\u1edfi th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"tiktok-embed\" style=\"max-width: 605px; min-width: 325px;\" cite=\"https:\/\/www.tiktok.com\/@samngofficial\/video\/7099022065931423003\" data-video-id=\"7099022065931423003\">\n<section><a title=\"@samngofficial\" href=\"https:\/\/www.tiktok.com\/@samngofficial?refer=embed\" target=\"_blank\" rel=\"noopener nofollow\">@samngofficial<\/a> C\u00f3 ai theo d\u00f5i SEA Games 31 kh\u00f4ng, m\u1ecdi ng\u01b0\u1eddi nh\u1edb \u0111\u0103t l\u1ecbch \u0111\u1ec3 c\u00f9ng livestream v\u1edbi Sam nha! <a title=\"sam\" href=\"https:\/\/www.tiktok.com\/tag\/sam?refer=embed\" target=\"_blank\" rel=\"noopener nofollow\">#Sam<\/a> <a title=\"seagames31\" href=\"https:\/\/www.tiktok.com\/tag\/seagames31?refer=embed\" target=\"_blank\" rel=\"noopener nofollow\">#SEAGames31<\/a> <a title=\"tiktokvietnam\" href=\"https:\/\/www.tiktok.com\/tag\/tiktokvietnam?refer=embed\" target=\"_blank\" rel=\"noopener nofollow\">#TikTokVietNam<\/a> <a title=\"nolucdinhcao\" href=\"https:\/\/www.tiktok.com\/tag\/nolucdinhcao?refer=embed\" target=\"_blank\" rel=\"noopener nofollow\">#NoLucDinhCao<\/a> <a title=\"\u266c nh\u1ea1c n\u1ec1n - Sam Official\" href=\"https:\/\/www.tiktok.com\/music\/nh\u1ea1c-n\u1ec1n-7099022053827431194?refer=embed\" target=\"_blank\" rel=\"noopener nofollow\">\u266c nh\u1ea1c n\u1ec1n &#8211; Sam Official<\/a><\/section>\n<\/blockquote>\n<p><script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Th\u1ebb Hashtags \u0111\u01b0\u1ee3c g\u1eafn th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/p>\n<p>Hashtag th\u01b0\u01a1ng hi\u1ec7u l\u00e0 qu\u1ea3ng c\u00e1o m\u00e0 c\u00e1c doanh nghi\u1ec7p s\u1eed d\u1ee5ng \u0111\u1ec3 truy\u1ec1n c\u1ea3m h\u1ee9ng cho TikTokers t\u1ea1o n\u1ed9i dung xung quanh m\u1ed9t hashtag li\u00ean quan \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u m\u00e0 h\u1ecd l\u1ef1a ch\u1ecdn.\u00a0C\u00e1c th\u01b0\u01a1ng hi\u1ec7u s\u1eed d\u1ee5ng \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o n\u00e0y c\u00f3 quy\u1ec1n truy c\u1eadp \u0111\u1ed9c quy\u1ec1n v\u00e0o Hashtags, \u0111i\u1ec1u n\u00e0y kh\u00f4ng x\u1ea3y ra tr\u00ean c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c. Tuy nhi\u00ean, t\u00ednh \u0111\u1ed9c quy\u1ec1n c\u1ee7a n\u00f3 \u0111i k\u00e8m v\u1edbi th\u1ebb gi\u00e1 cao h\u01a1n v\u00e0 chi ph\u00ed trung b\u00ecnh \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o l\u00e0 kho\u1ea3ng\u00a0<a href=\"https:\/\/influencermarketinghub.com\/how-much-do-tiktok-ads-cost\/#:~:text=It%20can%20cost%20brands%20%2450%2C000,dollars%20on%20promoting%20the%20challenge\" target=\"_blank\" rel=\"noopener nofollow\">$150,000 USD<\/a>\u00a0trong s\u00e1u ng\u00e0y.<\/p>\n<p>Tuy nhi\u00ean, kho\u1ea3n \u0111\u1ea7u t\u01b0 c\u00f3 th\u1ec3 \u0111\u00e1ng gi\u00e1 v\u00ec lo\u1ea1i qu\u1ea3ng c\u00e1o c\u00f3\u00a0<a href=\"https:\/\/www.tiktok.com\/business\/en-US\/apps\/tiktok\" rel=\"nofollow noopener\" target=\"_blank\">t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c trung b\u00ecnh l\u00e0 17,5%<\/a>\u00a0.\u00a0Ngo\u00e0i ra,\u00a077%\u00a0ng\u01b0\u1eddi d\u00f9ng TikTok th\u00edch n\u00f3 khi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0a ra nh\u1eefng th\u1eed th\u00e1ch, xu h\u01b0\u1edbng ho\u1eb7c meme m\u1edbi \u0111\u1ec3 h\u1ecd tham gia, v\u00ec v\u1eady vi\u1ec7c s\u1eed d\u1ee5ng \u0111\u1ecbnh d\u1ea1ng n\u00e0y t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn mong mu\u1ed1n c\u1ee7a kh\u00e1n gi\u1ea3.<\/p>\n<p>Th\u1eed th\u00e1ch g\u1eafn th\u1ebb hashtag\u00a0<a href=\"https:\/\/www.tiktok.com\/tag\/worldseries?lang=en\" rel=\"nofollow noopener\" target=\"_blank\">#WorldSeries<\/a>\u00a0, \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 b\u1edfi\u00a0Major League Baseball , \u0111\u01b0\u1ee3c \u0111\u0103ng tr\u00ean ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u\u00a0<em>Kh\u00e1m ph\u00e1<\/em> c\u1ee7a TikTok v\u00e0 Hashtags n\u00e0y khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi d\u00f9ng \u0111\u0103ng video cho th\u1ea5y h\u1ecd \u0111\u00e3 t\u1ed5 ch\u1ee9c c\u00e1c tr\u1eadn \u0111\u1ea5u b\u00f3ng ch\u00e0y nh\u01b0 th\u1ebf n\u00e0o. Nh\u1ea5p v\u00e0o Hashtags s\u1ebd \u0111\u01b0a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn Landing page c\u1ee7a nh\u00e0 t\u00e0i tr\u1ee3, m\u00f4 t\u1ea3 th\u1eed th\u00e1ch v\u00e0 c\u00e1c video kh\u00e1c b\u1eb1ng th\u1ebb b\u1eaft \u0111\u1ea7u b\u1eb1ng #.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1299\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-ve-quang-cao-tiktik-hashtag.png\" alt=\"\" width=\"666\" height=\"500\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-ve-quang-cao-tiktik-hashtag.png 1024w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-ve-quang-cao-tiktik-hashtag-300x225.png 300w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-ve-quang-cao-tiktik-hashtag-768x576.png 768w\" sizes=\"(max-width: 666px) 100vw, 666px\" \/><\/p>\n<div class=\"d9FyLd\"><span style=\"text-decoration: underline;\"><strong>Brand takeover<\/strong><\/span><\/div>\n<div>Qu\u1ea3ng c\u00e1o Brand takeover tr\u00ean Tiktok s\u1ebd xu\u1ea5t hi\u1ec7n ngay l\u1eadp t\u1ee9c khi ng\u01b0\u1eddi d\u00f9ng v\u1eeba m\u1edf \u1ee9ng d\u1ee5ng Tiktok, n\u00f3 c\u00f3 th\u1ec3 bao g\u1ed3m TopView, In-Feed v\u00e0 Hashtags \u0111\u01b0\u1ee3c g\u1eafn th\u01b0\u01a1ng hi\u1ec7u c\u00f9ng m\u1ed9t l\u00fac. Hi\u1ec7n nay lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0y \u0111\u01b0\u1ee3c cho l\u00e0 c\u00f3 gi\u1edbi h\u1ea1n s\u1ed1 l\u01b0\u1ee3ng nh\u00e0 qu\u1ea3ng c\u00e1o tham gia m\u1ed7i ng\u00e0y theo t\u1eebng qu\u1ed1c gia (t\u1ea1i Vi\u1ec7t Nam, c\u00f3 th\u1ec3 ch\u1ec9 c\u00f3 1 nh\u00e0 qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng h\u00ecnh th\u1ee9c n\u00e0y m\u1ed7i ng\u00e0y.)<\/div>\n<div>Chi ph\u00ed c\u1ee7a lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o Brand takeover tr\u00ean Tiktok r\u1ea5t \u0111\u1eaft \u0111\u1ecf, Chi ph\u00ed kh\u1edfi \u0111i\u1ec3m \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o l\u00e0 kho\u1ea3ng\u00a0<a href=\"https:\/\/influencermarketinghub.com\/how-much-do-tiktok-ads-cost\/\" target=\"_blank\" rel=\"noopener nofollow\">50.000 USD<\/a>\u00a0m\u1ed7i ng\u00e0y.<\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1300\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/vi-du-ve-quang-cao-tiktok-5.gif\" alt=\"\" width=\"666\" height=\"349\" \/><\/div>\n<div><\/div>\n<div><\/div>\n<div><span style=\"text-decoration: underline;\"><strong>Branded Effects<\/strong><\/span><\/div>\n<div>\n<p>Qu\u1ea3ng c\u00e1o Branded Effects s\u1eed d\u1ee5ng 2D, 3D ho\u1eb7c AR \u0111\u1ec3 th\u00eam h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0o video TikTok. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u01b0\u1eddng t\u1ea1o nh\u00e3n d\u00e1n s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd ho\u1eb7c b\u1ed9 l\u1ecdc m\u00e0 TikTokers c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng khi t\u1ea1o video c\u1ee7a h\u1ecd.\u00a0C\u00e1c b\u1ed9 l\u1ecdc v\u00e0 nh\u00e3n d\u00e1n n\u00e0y gi\u00fap t\u0103ng m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u00e0 nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, v\u00ec vi\u1ec7c s\u1eed d\u1ee5ng ch\u00fang th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn vi\u1ec7c ch\u01a1i c\u00e1c tr\u00f2 ch\u01a1i d\u00e0nh ri\u00eang cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p>Not Okay Movie \u0111\u00e3 s\u1eed d\u1ee5ng t\u00ednh n\u0103ng Branded Effects \u0111\u1ec3 t\u1ea1o m\u1ed9t tr\u00f2 ch\u01a1i trong \u0111\u00f3 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng hi\u1ec7u \u1ee9ng n\u00e0y \u0111\u1ec3 t\u00ecm ra nh\u00e2n v\u1eadt n\u00e0o trong phim.\u00a0Hi\u1ec7u \u1ee9ng n\u00e0y \u0111\u00e3 t\u1ea1o ra h\u01a1n 2.000 video v\u1ec1 UGC c\u1ee7a nh\u1eefng ng\u01b0\u1eddi ch\u01a1i tr\u00f2 ch\u01a1i.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1301\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-quang-cao-tiktok-6.png\" alt=\"\" width=\"666\" height=\"500\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-quang-cao-tiktok-6.png 1024w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-quang-cao-tiktok-6-300x225.png 300w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Vi-du-quang-cao-tiktok-6-768x576.png 768w\" sizes=\"(max-width: 666px) 100vw, 666px\" \/><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<h3 id=\"quang-cao-tiktok-hoat-dong-nhu-the-nao\">Qu\u1ea3ng c\u00e1o TikTok ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o?<\/h3>\n<p>Vi\u1ec7c thi\u1ebft l\u1eadp m\u1ed9t qu\u1ea3ng c\u00e1o TikTok t\u01b0\u01a1ng \u0111\u1ed1i d\u1ec5 d\u00e0ng.<\/p>\n<p>Tr\u01b0\u1edbc ti\u00ean, b\u1ea1n ph\u1ea3i t\u1ea1o m\u1ed9t t\u00e0i kho\u1ea3n doanh nghi\u1ec7p \u0111\u1ec3 t\u1ea1o, qu\u1ea3n l\u00fd v\u00e0 theo d\u00f5i qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh.\u00a0B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 m\u00f4 t\u1ea3 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n v\u00e0 thi\u1ebft l\u1eadp h\u00ecnh th\u1ee9c thanh to\u00e1n c\u1ee7a b\u1ea1n.<\/p>\n<p>B\u00e2y gi\u1edd, \u0111\u00e2y l\u00e0 n\u01a1i m\u00e0 ni\u1ec1m vui b\u1eaft \u0111\u1ea7u.\u00a0B\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn gi\u1eefa hai ch\u1ebf \u0111\u1ed9 tr\u00ecnh qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o: \u0111\u01a1n gi\u1ea3n h\u00f3a v\u00e0 t\u00f9y ch\u1ec9nh.<\/p>\n<p>Trong c\u1ea3 hai t\u00f9y ch\u1ecdn, b\u1ea1n t\u1ea1o qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh theo c\u00e1c c\u1ea5p.\u00a0Tr\u01b0\u1edbc ti\u00ean, b\u1ea1n ph\u00e1c th\u1ea3o chi\u1ebfn d\u1ecbch c\u1ee7a m\u00ecnh, sau \u0111\u00f3 x\u00e1c \u0111\u1ecbnh nh\u00f3m qu\u1ea3ng c\u00e1o v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 t\u1ea1o c\u00e1c qu\u1ea3ng c\u00e1o ri\u00eang l\u1ebb.<\/p>\n<p>\u0110\u00e2y l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa hai ch\u1ebf \u0111\u1ed9 n\u00e0y:<\/p>\n<ul>\n<li><strong>Ch\u1ebf \u0111\u1ed9 \u0111\u01a1n gi\u1ea3n<\/strong>\u00a0c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u01a1n gi\u1ea3n v\u00e0 d\u1ec5 hi\u1ec3u \u0111\u1ec3 t\u1ea1o qu\u1ea3ng c\u00e1o, cho ph\u00e9p thu\u1eadt to\u00e1n c\u1ee7a Tiktok th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c n\u1eb7ng nh\u1ecdc.<\/li>\n<li><strong>Ch\u1ebf \u0111\u1ed9 t\u00f9y ch\u1ec9nh<\/strong>\u00a0cung c\u1ea5p cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o to\u00e0n quy\u1ec1n ki\u1ec3m so\u00e1t qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd v\u1edbi c\u00e1c t\u00f9y ch\u1ecdn t\u00f9y ch\u1ec9nh n\u00e2ng cao, ch\u1eb3ng h\u1ea1n nh\u01b0 th\u1eed nghi\u1ec7m A \/ B, nh\u1eafm m\u1ee5c ti\u00eau theo \u0111\u1ed1i t\u01b0\u1ee3ng d\u1ef1a tr\u00ean video v\u00e0 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ng\u01b0\u1eddi s\u00e1ng t\u1ea1o c\u0169ng nh\u01b0 k\u1ebft h\u1ee3p qu\u1ea3ng c\u00e1o.<\/li>\n<\/ul>\n<p>Vi\u1ec7c ch\u1ecdn m\u1ed9t ch\u1ebf \u0111\u1ed9 kh\u00f4ng ph\u1ea3i l\u00e0 v\u0129nh vi\u1ec5n, b\u1ea1n lu\u00f4n c\u00f3 th\u1ec3 chuy\u1ec3n sang m\u1ed9t ch\u1ebf \u0111\u1ed9 kh\u00e1c.<\/p>\n<p>B\u00e2y gi\u1edd b\u1ea1n \u0111\u00e3 bi\u1ebft c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a qu\u1ea3ng c\u00e1o TikTok, \u0111\u00e2y l\u00e0 c\u00e1ch thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n v\u00e0 t\u1ea1o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/p>\n<h3 id=\"cach-thiet-lap-tai-khoan-quang-cao-tiktok\">C\u00e1ch thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o TikTok<\/h3>\n<p><span style=\"text-decoration: underline;\"><strong>1.T\u1ea1o t\u00e0i kho\u1ea3n Doanh Nghi\u1ec7p<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1302\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tiktok-ad-account-set-up-step-1.jpg\" alt=\"\" width=\"499\" height=\"373\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tiktok-ad-account-set-up-step-1.jpg 499w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tiktok-ad-account-set-up-step-1-300x224.jpg 300w\" sizes=\"(max-width: 499px) 100vw, 499px\" \/><\/p>\n<p><span style=\"text-decoration: underline;\"><strong>2. M\u00f4 t\u1ea3 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1303\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tiktok-ad-account-set-up-step-2.jpg\" alt=\"\" width=\"600\" height=\"375\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tiktok-ad-account-set-up-step-2.jpg 600w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tiktok-ad-account-set-up-step-2-300x188.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"text-decoration: underline;\"><strong>3. Nh\u1eadp th\u00f4ng tin thanh to\u00e1n c\u1ee7a b\u1ea1n.<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1305\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Nhap-thong-tin-thanh-toan.jpeg\" alt=\"\" width=\"500\" height=\"128\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Nhap-thong-tin-thanh-toan.jpeg 500w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Nhap-thong-tin-thanh-toan-300x77.jpeg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p><span style=\"text-decoration: underline;\"><strong>4 . Thi\u1ebft l\u1eadp h\u00ecnh th\u1ee9c thanh to\u00e1n c\u1ee7a b\u1ea1n.<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1306\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/thiet-lap-hinh-thuc-thanh-toan.png\" alt=\"\" width=\"793\" height=\"225\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/thiet-lap-hinh-thuc-thanh-toan.png 793w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/thiet-lap-hinh-thuc-thanh-toan-300x85.png 300w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/thiet-lap-hinh-thuc-thanh-toan-768x218.png 768w\" sizes=\"(max-width: 793px) 100vw, 793px\" \/><\/p>\n<p><span style=\"text-decoration: underline;\"><strong>5. Ch\u1ecdn ch\u1ebf \u0111\u1ed9 qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1307\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Chon-che-do-quan-ly.jpg\" alt=\"\" width=\"600\" height=\"314\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Chon-che-do-quan-ly.jpg 600w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/Chon-che-do-quan-ly-300x157.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"text-decoration: underline;\"><strong>6. T\u1ea1o qu\u1ea3ng c\u00e1o \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea1n<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1308\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tao-quang-cao-tiktok.png\" alt=\"\" width=\"600\" height=\"370\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tao-quang-cao-tiktok.png 600w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/tao-quang-cao-tiktok-300x185.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><strong>M\u1eb9o<\/strong>: Khi x\u00e2y d\u1ef1ng qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, h\u00e3y xem x\u00e9t <a href=\"https:\/\/promo.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Promo.com<\/a>, c\u00f4ng c\u1ee5 n\u00e0y cho ph\u00e9p b\u1ea1n t\u00ecm c\u00e1c m\u1eabu video v\u00e0 t\u1ea1o video qu\u1ea3ng c\u00e1o ch\u1ea5t l\u01b0\u1ee3ng cao.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>7. Review v\u00e0 g\u1eedi qu\u1ea3ng c\u00e1o Tiktok \u0111i x\u00e9t duy\u1ec7t<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1309\" src=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/review-quang-cao.jpeg\" alt=\"\" width=\"600\" height=\"394\" srcset=\"https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/review-quang-cao.jpeg 600w, https:\/\/vuottroi.vn\/blog\/wp-content\/uploads\/2022\/10\/review-quang-cao-300x197.jpeg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3 id=\"quy-trinh-xem-xet-quang-cao-tiktok\">Quy tr\u00ecnh xem x\u00e9t qu\u1ea3ng c\u00e1o TikTok<\/h3>\n<p>Khi b\u1ea1n g\u1eedi m\u1ed9t qu\u1ea3ng c\u00e1o \u0111\u1ec3 xem x\u00e9t, th\u01b0\u1eddng m\u1ea5t 24 gi\u1edd \u0111\u1ec3 xem x\u00e9t.\u00a0\u0110\u1ec3 tr\u00e1nh b\u1ea5t k\u1ef3 s\u1ef1 ch\u1eadm tr\u1ec5 n\u00e0o, b\u1ea1n mu\u1ed1n \u0111\u1ea3m b\u1ea3o r\u1eb1ng qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh \u0111\u00e1p \u1ee9ng c\u00e1c y\u00eau c\u1ea7u qu\u1ea3ng c\u00e1o c\u1ee7a n\u1ec1n t\u1ea3ng v\u00e0 tu\u00e2n theo c\u00e1c ch\u00ednh s\u00e1ch c\u1ee7a n\u1ec1n t\u1ea3ng \u0111\u00f3.<\/p>\n<p>\u0110\u00e2y l\u00e0 danh s\u00e1ch ki\u1ec3m tra \u0111\u1ec3 s\u1eed d\u1ee5ng khi xem x\u00e9t qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n tr\u01b0\u1edbc khi g\u1eedi:<\/p>\n<ul>\n<li><strong>Trang \u0111\u00edch:<\/strong>\n<ul>\n<li>C\u00f3 ch\u1ee9c n\u0103ng v\u00e0 th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/li>\n<li>Cung c\u1ea5p nh\u1eefng g\u00ec n\u00f3 ph\u00e1c th\u1ea3o trong qu\u1ea3ng c\u00e1o.<\/li>\n<li>Kh\u1edbp v\u1edbi t\u00ean s\u1ea3n ph\u1ea9m trong qu\u1ea3ng c\u00e1o.<\/li>\n<li>B\u1eb1ng ng\u00f4n ng\u1eef c\u1ee7a khu v\u1ef1c m\u00e0 n\u00f3 \u0111ang nh\u1eafm m\u1ee5c ti\u00eau.<\/li>\n<li>Kh\u00f4ng t\u1ef1 \u0111\u1ed9ng t\u1ea3i t\u1ec7p xu\u1ed1ng thi\u1ebft b\u1ecb c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li><strong>C\u00e1c qu\u1ea3ng c\u00e1o:<\/strong>\n<ul>\n<li>Kh\u00f4ng c\u00f3 l\u1ed7i ch\u00ednh t\u1ea3 v\u00e0 ng\u1eef ph\u00e1p.<\/li>\n<li>Ch\u1ee9a \u00e2m thanh.<\/li>\n<li>T\u1eeb n\u0103m \u0111\u1ebfn 60 gi\u00e2y.<\/li>\n<li>Kh\u00f4ng bao g\u1ed3m vi\u1ec7c s\u1eed d\u1ee5ng qu\u00e1 nhi\u1ec1u k\u00fd hi\u1ec7u, kho\u1ea3ng c\u00e1ch, s\u1ed1 ho\u1eb7c vi\u1ebft hoa.<\/li>\n<li>Kh\u1edbp v\u1edbi ch\u00fa th\u00edch.<\/li>\n<li>B\u1eb1ng ng\u00f4n ng\u1eef c\u1ee7a khu v\u1ef1c m\u00e0 n\u00f3 \u0111ang nh\u1eafm m\u1ee5c ti\u00eau (ho\u1eb7c bao g\u1ed3m ph\u1ee5 \u0111\u1ec1.)<\/li>\n<li>Kh\u00f4ng bao g\u1ed3m b\u1ea5t k\u1ef3 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 b\u1ecb c\u1ea5m n\u00e0o.\u00a0T\u00ecm m\u1ed9t danh s\u00e1ch \u0111\u1ea7y \u0111\u1ee7\u00a0<a href=\"https:\/\/ads.tiktok.com\/help\/article?aid=9550\" target=\"_blank\" rel=\"noopener nofollow\">\u1edf \u0111\u00e2y<\/a>\u00a0.<\/li>\n<li>Kh\u00f4ng b\u1ecb m\u1edd ho\u1eb7c b\u1ecb pixel h\u00f3a.<\/li>\n<li>Tu\u00e2n theo k\u00edch th\u01b0\u1edbc video ti\u00eau chu\u1ea9n: 9:16, 1: 1, 16: 9.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3 id=\"chi-phi-quang-cao-tiktok\">Chi ph\u00ed Qu\u1ea3ng c\u00e1o TikTok<\/h3>\n<p>Khi n\u00f3i \u0111\u1ebfn l\u1eadp ng\u00e2n s\u00e1ch cho qu\u1ea3ng c\u00e1o Tiktok, \u0111\u00e2y l\u00e0 \u0111i\u1ec1u c\u1ea7n ph\u00e2n t\u00edch k\u1ef9 l\u01b0\u1ee1ng.\u00a0B\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn ng\u00e2n s\u00e1ch h\u00e0ng ng\u00e0y ho\u1eb7c ng\u00e2n s\u00e1ch tr\u1ecdn \u0111\u1eddi, c\u00f3 th\u1ec3 thay \u0111\u1ed5i b\u1ea5t k\u1ef3 l\u00fac n\u00e0o trong chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n.<\/p>\n<p>\u1ede c\u1ea5p chi\u1ebfn d\u1ecbch, b\u1ea1n ph\u1ea3i c\u00f3 ng\u00e2n s\u00e1ch h\u00e0ng ng\u00e0y v\u00e0 t\u1ed5ng ng\u00e2n s\u00e1ch t\u1ed1i thi\u1ec3u l\u00e0 $50 USD. \u0110\u1ed1i v\u1edbi c\u1ea5p nh\u00f3m qu\u1ea3ng c\u00e1o, ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n ph\u1ea3i v\u01b0\u1ee3t qu\u00e1 $20 USD h\u00e0ng ng\u00e0y.<\/p>\n<p>V\u00e0o n\u0103m 2020, Theo <a href=\"https:\/\/digiday.com\/media\/how-advertisers-are-using-tiktok-during-the-recession\/\" rel=\"nofollow noopener\" target=\"_blank\">b\u00e1o c\u00e1o c\u1ee7a Digiday<\/a> TikTok c\u00f3 gi\u00e1 1$ cho m\u1ed7i CPM. Ri\u00eang kinh nghi\u1ec7m c\u1ee7a Soga Digital, gi\u00e1 t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam ch\u1ec9 kho\u1ea3ng 0.5$\/CPM &#8211; th\u1ea5p h\u01a1n nhi\u1ec1u so v\u1edbi Facebook v\u00e0 Instagram, v\u00e0 Google Ads.<\/p>\n<h3 id=\"ban-co-nen-tan-dung-tiktok-cho-doanh-nghiep-ban\">B\u1ea1n c\u00f3 n\u00ean t\u1eadn d\u1ee5ng TikTok cho doanh nghi\u1ec7p b\u1ea1n?<\/h3>\n<p>K\u1ec3 t\u1eeb khi \u0111\u1ea1t \u0111\u1ec9nh v\u00e0o n\u0103m 2020, TikTok \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o ph\u1ed5 bi\u1ebfn cho nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u.\u00a0Khi s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng t\u0103ng l\u00ean, s\u1ed1 l\u01b0\u1ee3ng qu\u1ea3ng c\u00e1o m\u00e0 h\u1ecd nh\u00ecn th\u1ea5y c\u0169ng theo \u0111\u00f3 t\u1eeb 19% v\u00e0o n\u0103m 2020 l\u00ean 37% v\u00e0o n\u0103m 2021.<\/p>\n<p>M\u1ed9t\u00a0<a href=\"https:\/\/www.kantar.com\/campaigns\/media-reactions\/download-report\" rel=\"nofollow noopener\" target=\"_blank\">b\u00e1o c\u00e1o n\u0103m 2021 c\u1ee7a Kantar<\/a> \u0111\u00e3 x\u1ebfp h\u1ea1ng n\u1ec1n t\u1ea3ng video d\u1ea1ng ng\u1eafn \u1edf v\u1ecb tr\u00ed s\u1ed1 m\u1ed9t v\u1ec1 gi\u00e1 tr\u1ecb qu\u1ea3ng c\u00e1o, v\u01b0\u1ee3t qua Amazon, Instagram, Google v\u00e0 Twitter.<\/p>\n<p>M\u1eb7c d\u00f9 x\u1ebfp h\u1ea1ng \u1ea5n t\u01b0\u1ee3ng l\u00e0 v\u1eady nh\u01b0ng c\u00f3 v\u1ebb nh\u01b0 c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o v\u1eabn ch\u01b0a \u0111\u1ee7 t\u1ef1 tin \u0111\u1ec3 chuy\u1ec3n ph\u1ea7n l\u1edbn ng\u00e2n s\u00e1ch qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh qua qu\u1ea3ng c\u00e1o Tiktok. Theo b\u00e1o c\u00e1o, nhi\u1ec1u nh\u00e0 ti\u1ebfp th\u1ecb xem TikTok c\u00f3 t\u00ednh s\u00e1ng t\u1ea1o cao nh\u01b0ng kh\u00f4ng ho\u00e0n to\u00e0n \u0111\u00e1ng tin c\u1eady.<\/p>\n<p>\u1ede g\u00f3c \u0111\u1ed9 ng\u01b0\u1eddi ti\u00eau d\u00f9ng, ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u00ecm \u0111\u1ebfn TikTok v\u00ec t\u00ednh x\u00e1c th\u1ef1c v\u00e0 t\u00ednh c\u1ed9ng \u0111\u1ed3ng.<\/p>\n<p>Theo m\u1ed9t\u00a0<a href=\"https:\/\/www.tiktok.com\/business\/en-US\/blog\/nielsen-study-tiktok-discovery-content-authentic\" target=\"_blank\" rel=\"noopener nofollow\">nghi\u00ean c\u1ee9u c\u1ee7a Nielsen n\u0103m 2020<\/a>\u00a0kh\u1ea3o s\u00e1t ng\u01b0\u1eddi d\u00f9ng TikTok to\u00e0n c\u1ea7u, 59% ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi cho bi\u1ebft h\u1ecd c\u1ea3m th\u1ea5y c\u00f3 c\u1ed9ng \u0111\u1ed3ng khi h\u1ecd s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng n\u00e0y.\u00a0\u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t ngu\u1ed3n kh\u00e1m ph\u00e1 ch\u00ednh cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng, v\u1edbi\u00a0<a href=\"https:\/\/www.tiktok.com\/business\/en-US\/blog\/tiktok-reimagines-entertainment-discovery-community-culture\" target=\"_blank\" rel=\"noopener nofollow\">55% ng\u01b0\u1eddi d\u00f9ng<\/a>\u00a0n\u00f3i r\u1eb1ng TikTok gi\u00fap h\u1ecd kh\u00e1m ph\u00e1 nh\u1eefng \u0111i\u1ec1u m\u1edbi.<\/p>\n<p>V\u00ec v\u1eady, kh\u00e1n gi\u1ea3 \u1edf \u0111\u00f3 v\u00e0 s\u1eb5n s\u00e0ng tham gia.\u00a0Tuy nhi\u00ean, quy\u1ebft \u0111\u1ecbnh s\u1eed d\u1ee5ng TikTok For Business trong chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n cu\u1ed1i c\u00f9ng ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau kinh doanh v\u00e0 k\u1ebft qu\u1ea3 chi\u1ebfn d\u1ecbch mong mu\u1ed1n c\u1ee7a b\u1ea1n.<\/p>\n<p>Tuy nhi\u00ean, vi\u1ec7c \u0111\u1eb7t m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch l\u00e0 m\u1ed9t vi\u1ec7c &#8211; v\u00e0 m\u1ed9t vi\u1ec7c kh\u00e1c l\u00e0 th\u1ef1c hi\u1ec7n ch\u00fang.\u00a0Chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n c\u0169ng n\u00ean bao g\u1ed3m c\u00e1c c\u00f4ng c\u1ee5 l\u00fd t\u01b0\u1edfng \u0111\u1ec3 ho\u00e0n th\u00e0nh c\u00e1c m\u1ee5c ti\u00eau kinh doanh c\u1ee7a b\u1ea1n.\u00a0V\u00ed d\u1ee5: vi\u1ec7c t\u1ea3i xu\u1ed1ng d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng theo c\u00e1ch th\u1ee7 c\u00f4ng s\u1ebd kh\u00f4ng gi\u00fap b\u1ea1n t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh b\u1eb1ng c\u00e1ch k\u1ebft n\u1ed1i\u00a0<a href=\"https:\/\/leadsbridge.com\/blog\/tiktok-lead-generation\/\" target=\"_blank\" rel=\"noopener nofollow\">TikTok Lead Generation<\/a>\u00a0v\u1edbi CRM c\u1ee7a b\u1ea1n ho\u1eb7c c\u00e1c \u1ee9ng d\u1ee5ng ti\u1ebfp th\u1ecb kh\u00e1c.<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;1287&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;1&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;5\\\/5 - (1 b\u00ecnh ch\u1ecdn)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Ch\u1ea1y qu\u1ea3ng c\u00e1o TikTok: C\u00e1ch ho\u1ea1t \u0111\u1ed9ng, Chi ph\u00ed v\u00e0 Quy tr\u00ecnh xem x\u00e9t&quot;,&quot;width&quot;:&quot;142.5&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 142.5px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            5\/5 - (1 b\u00ecnh ch\u1ecdn)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"Ch\u1ec9 trong m\u1ed9t v\u00e0i n\u0103m, TikTok \u0111\u00e3 ch\u1ee9ng ki\u1ebfn \u200b\u200bs\u1ef1 t\u0103ng tr\u01b0\u1edfng&hellip;\n","protected":false},"author":1,"featured_media":1290,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[201,202,200],"class_list":{"0":"post-1287","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-kien-thuc-tong-hop-khac","8":"tag-chay-quang-cao-tiktok","9":"tag-huong-dan-chay-quang-cao-tiktok","10":"tag-quang-cao-tiktok"},"_links":{"self":[{"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/posts\/1287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/comments?post=1287"}],"version-history":[{"count":10,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/posts\/1287\/revisions"}],"predecessor-version":[{"id":1313,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/posts\/1287\/revisions\/1313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/media\/1290"}],"wp:attachment":[{"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/media?parent=1287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/categories?post=1287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vuottroi.vn\/blog\/wp-json\/wp\/v2\/tags?post=1287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}